Listen up, folks! Asia’s got a hot new trend that’s making the West green with envy: tokenization. Yep, you heard that right. According to Maarten Henskens, head of protocol growth at Startale Group, Asia’s leading the charge in this digital revolution, and global investors are taking notice.
Henskens told CryptoMoon, “We’re seeing Western institutions set up Asia-Pacific operations not just to follow capital, but to participate in innovation.” And why wouldn’t they? With regulatory clarity in the region attracting capital that was once on the sidelines, it’s no wonder Asia’s becoming the new hotspot for tokenization.
But don’t think Asia’s just doing a copy-paste job of Western approaches. Oh no, they’ve got their own unique flair. Japan and Hong Kong, for example, are taking distinct yet complementary approaches to advancing real-world asset (RWA) adoption.
Tokenized bonds and ETFs drive adoption
The rise of tokenized bonds and ETFs is playing a key role in bringing traditional investors into crypto markets. In Japan, real estate security tokens are making previously closed markets accessible to retail investors, sometimes more so than traditional J-REITs.
Tokenization streamlines fund administration and increases transparency, allowing asset managers to connect directly with end-users. “This efficiency, paired with improved transparency, could make these products compelling to traditional investors who might not otherwise enter the crypto space,” Henskens said.
He flagged cross-border interoperability as the next major milestone. “Seamless and compliant movement of tokenized assets across jurisdictions” will be critical for scaling adoption.
Dubai’s tokenization push
Dubai has been another Asian country making strides in tokenization. The city’s regulatory authorities have introduced progressive frameworks that encourage the issuance and trading of tokenized securities, attracting global investors and fintech firms.
In May, the Virtual Asset Regulatory Authority, Dubai’s crypto regulator, updated its guidelines to include provisions for RWA tokenization. Lawyer Irina Heaver told CryptoMoon these rules give issuers and exchanges a clear path to launch and trade tokenized real estate assets.
Last month, the Dubai Land Department, in collaboration with VARA and top developers, successfully tokenized and sold two apartments, with the entire offering selling out within minutes, according to Heaver. Buyers came from over 35 countries, and notably, 70% were first-time real estate investors in Dubai.
“We’re already seeing a network effect: innovation in one jurisdiction sparks progress in another,” Henskens said. “Different regions may optimize for different outcomes, and that’s a strength, not a liability,” he added.
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2025-07-12 16:15